Simple, elegant graphic design is a lot harder than it looks. I’m constantly amazed by Meg’s ability to craft the pages of Anthology from a bunch of images and lines of text. She makes it seem effortless, but there are so many decisions to be made: size of type? font? color? size of images? alignment? composition? It’s truly an amazing feat, and I admire all graphic designers for making it look so easy.
Speaking of making it look easy, get ready for a deceptively simple visual treat. Facebook creative director and all-around creative mastermind Ji Lee recently published Word as Image, a book that expands the possibilities of how letters can convey meaning. It’s pretty delightful to see some of them animated in this film, but even the stationary printed versions are impressive—with just a few simple design decisions, Lee has melded text, image, and meaning into one instantly recognizable concept. Looks simple, but I know it is anything but. I love the thought of somehow expanding this idea in order to make learning words easier, and languages more universal. Bravo, Ji Lee!





{ 2 comments… read them below or add one }
Delightful.
Hello,
Simple and elegant… But not new!!!
Would you please take a look at the “strange similarities” between Ji Lee work and a french graphic designer called Joel Guenon. A picture is worth a thousand words: http://p.twimg.com/AboGEW6CIAAsqrO.jpg:large
And to have a better idea of Joel’s Work: http://www.joelguenoun.com/
Thanks.
Would you please excuse my written english but I’m french!!!